Build the Pathway to
Greater LTV
Move shopper segments through journeys of unique benefits that change purchase behavior and drive unmatched LTV.
Create a More Relevant Shopping Experience for All Customers
What is a Loyalty Journey? Loyalty should never be a one-and-done experience; it instead should be seen as a journey, where every stage in the customer lifecycle is an opportunity to engage your customers and grow their loyalty to your brand.
With Inveterate Loyalty Journeys, you can define these stages and provide a more relevant and valuable experience.
Greater Brand
Affinity and Retention
Create unique and more relevant experiences that every key shopper segment will love. Whether they are first-time buyers, repeat purchasers, or high-value spenders, merchants can customize the program benefits, including the easy to understand cash back/store credit reward, to be unique for key segments.
Incremental Growth Throughout the Customer Lifecycle
Create a seamless customer experience that moves shoppers in and out of Loyalty Journeys based on their behavior through Journey Gateways, such as total spend level, order volume, number of referrals created, and more – providing more opportunities for incremental growth as customers advance in the lifecycle.
Enhanced Engagement through Flexibility
Increase engagement by providing customers with more options to be loyal to your brand with both free and premium membership tiers.